Innovative Head of Marketing for K-12 Education - Remote Opportunity with EPS Learning

Transforming Education through Strategic Marketing Leadership

EPS Learning, a pioneering K-12 supplemental literacy and math curriculum company, is on a mission to address one of the nation's most pressing challenges: low literacy rates among students. With a portfolio of renowned products such as SPIRE, Explode The Code, and Wordly Wise, EPS Learning is poised for significant growth, backed by a private equity partner committed to investing in product development and go-to-market strategies.

We're seeking a visionary Head of Marketing to join our dynamic team and drive high-impact, data-driven marketing campaigns that engage key decision-makers in schools and districts. As a remote-first organization, you'll have the flexibility to work from anywhere while making a meaningful difference in the lives of children across the nation.

About EPS Learning and Our Mission

At EPS Learning, we're driven by a passion to improve educational outcomes and promote equity in public schools. The alarming statistics on literacy rates - fewer than a third of all students can read proficiently, with even lower rates among Hispanic and Black students - underscore the urgency of our mission. Our team is dedicated to developing and marketing innovative solutions that support teachers, administrators, and students in overcoming these challenges.

Key Responsibilities

• Demand Marketing Programs Leadership: Oversee the development, operation, and optimization of EPS' content-driven perpetual demand engine, managing literacy evangelism, thought leadership programs, digital engagement, field marketing, and demand experience across our website and e-commerce interface.
• Brand Marketing Programs Ownership: Develop and manage the EPS Learning brand architecture, identity, and purpose, driving positioning strategy and brand awareness programs in developed states, districts, and schools.
• Strategic Marketing Leadership: Craft strategic plans and models for marketing programs, collaborating with executive team members to drive successful go-to-market initiatives, and serving as an internal thought leader on demand marketing best practices.
• Team Leadership: Lead and foster a high-performing, collaborative marketing team that thrives on creativity and data-driven insights.

Essential Qualifications and Skills

• A passion for education, literacy, and reading intervention
• Direct experience with enterprise-grade marketing automation technology (Eloqua, Hubspot, Marketo)
• Experience building and leading teams in a marketing and/or sales environment
• Facility with closed-loop demand and brand program performance KPIs
• Bachelor's Degree required; Master's Degree in a business, marketing, or operations discipline preferred
• Experience developing and presenting strategic marketing plans to executive team members and board members
• Strong experience as a B2B marketer/demand marketing leader in a digital marketing environment

Preferred Qualifications

• Experience with Perpetual Demand Marketing and building/managing an end-to-end Demand Process
• Strong experience managing sales and marketing alignment within a B2B 'complex sale' environment

What We Offer

We provide a competitive compensation package, including a salary, annual bonus or commission, and a comprehensive benefits suite, comprising:

• A 401(k) retirement plan with employer match
• Medical, dental, and vision insurance effective day 1
• Generous PTO and paid holidays
• Employer-paid life and short & long-term disability insurance
• A laptop for your home office and a flexible remote-first work culture

Career Growth and Learning Benefits

As a Head of Marketing at EPS Learning, you'll have opportunities for professional growth and development, including:

• Collaboration with cross-functional teams, including product, sales, and executive leadership
• Access to industry conferences, workshops, and training programs
• Opportunities to develop and present strategic marketing plans to executive team members and board members

Our Culture and Work Environment

At EPS Learning, we value diversity, equity, and inclusion, striving to create an authentic and inclusive workplace. Our remote-first culture allows you to work from anywhere, while our team is committed to making a meaningful difference in the lives of children and educators.

Why Apply?

If you're a marketing visionary with a passion for education and a track record of driving high-impact marketing campaigns, we encourage you to apply. Don't worry if you don't meet every single qualification - we're committed to building a diverse and inclusive team, and your unique experience and skills may be just what we're looking for.

Seize this opportunity to make a significant impact in the education sector. Apply now and take the first step towards a rewarding new role.

How to Apply

To be considered, please submit your application, including your resume. We look forward to hearing from you!