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Associate Director, Customer and Product Insights - Driving Business Growth through Data-Driven Decision Making at blithequark

Remote, USA Full-time Posted 2025-11-03

Unlock Your Potential at blithequark: Where Innovation Meets Customer-Centricity

At blithequark, we're not just a company - we're a community of innovators, thinkers, and doers who are passionate about connecting people to what brings them joy. We're on a mission to enrich lives by bridging the gap between individuals and premium wireless experiences that not only meet but exceed expectations in value and quality. As a leader in the telecom industry, we're committed to delivering innovative, customer-focused solutions that open up a world of possibilities.

About the Role

We're seeking a seasoned Associate Director, Customer and Product Insights to lead our customer and product research and insights function supporting our diverse portfolio of brands. As a senior insights professional, you'll play a pivotal role in driving business decisions that help us maintain a competitive edge by delivering best-in-class value propositions and experiences to our customers.

Key Responsibilities

  • Proactively work across brand and product team leaders to define and prioritize the research roadmap, ensuring appropriate resource allocation to deliver on planned initiatives.
  • Manage, mentor, and coach direct reports to ensure world-class insights work and leverage learnings and best practices across work streams.
  • Lead by example, setting a high bar for research rigor and insights storytelling.
  • Oversee key vendor partnerships, ensuring the team leverages the highest quality research methods and analytical capabilities.
  • Work in close partnership with Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics.
  • Forge relationships with adjacent insight, analytics, and intelligence teams across the blithequark organization to further elevate our total market understanding.
  • Speak on behalf of the customer across blithequark leadership forums, ensuring crucial customer insights and pain points are elevated to key decision-makers.
  • Oversee the performance and professional development of team members, providing regular feedback, coaching, and direction.
  • Promote and train teams to engage with business senior leadership as consumer champions.

What We're Looking For

To succeed in this role, you'll need to have:

  • Eight or more years of relevant experience in Marketing, Customer Experience, or User Experience research.
  • Experience designing research programs, both qualitative and quantitative, to address business needs.
  • Strong command of advanced quantitative methodologies, such as maxdiff, conjoint, segmentation, and cluster analysis.
  • Experience with qualitative and user-centered design evaluative research methods, such as focus groups, in-depth interviews, and diary studies.
  • Ability to synthesize data from multiple sources and translate findings into actionable customer insights and recommendations.

Even better if you have:

  • Four or more years of experience managing a team of three or more people.
  • Experience providing insights to inform value proposition development.
  • Experience leveraging secondary data, trends, and learnings to provide context for business scenarios.
  • Ability to present insights in a compelling narrative and establish rapport with Senior Leadership as a Consumer Champion.
  • Marketing, CX, or UX research experience specifically in the consumer or business space.
  • Strong business acumen and understanding of the telecom industry.
  • Extensive experience and genuine interest in consumer segment research.
  • High degree of comfort using influence and persuasion cross-functionally.

Work Environment and Company Culture

At blithequark, we're committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. As an Associate Director, Customer and Product Insights, you'll be working in a hybrid role with a defined work location that includes work from home and assigned office days. Our benefits are designed to help you move forward in your career and in areas of your life outside of blithequark.

Career Growth Opportunities and Learning Benefits

As a leader at blithequark, you'll have the opportunity to drive business growth, develop your skills, and advance your career. We're committed to providing our employees with the tools and resources they need to succeed, including training programs, mentorship opportunities, and career development support.

Compensation and Benefits

We're proud to offer a competitive compensation package that includes a salary range of $127,000 - $236,000 annually, based on a full-time schedule. Our benefits package includes health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance.

Join the blithequark Team

If you're a motivated and experienced insights professional looking to drive business growth through data-driven decision making, we encourage you to apply for this exciting opportunity. At blithequark, we're committed to celebrating our employees' differences and fostering a culture of inclusion and belonging. Apply now to join our team and start shaping the future of wireless experiences!

Equal Employment Opportunity

blithequark is an equal opportunity employer, committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status.

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