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Specialist, Integrated Marketing & Synergy Burbank, CA, USA

Remote, USA Full-time Posted 2025-05-22

Job Posting Title:
Specialist, Integrated Marketing & Synergy

Req ID:
10106135

Job Description:

Job Summary:

Imagine a career with an organization that brings smiles to millions every day. Imagine working with people whose passion for what they do is simply indescribable. We are The Walt Disney Company, live with a rich legacy of innovation, entertainment, and lifelong memories. With our vast array of both businesses and professionals, you’ll have the opportunity to join a team that’s beloved around the world, and to find out how it feels to love what you do. We invite you to discover for yourself why a career with Disney is the opportunity you‘ve been looking for.

This role is for an enthusiastic, highly collaborative marketing individual who possess a unique blend of creative and business skills combined with the ability to deliver results! This individual will support the execution of synergy initiatives and custom multi-platform promotions to drive awareness, engagement and interest for Walt Disney Studios Motion Pictures and Disney Plus.

Responsibilities: • Responsible for supporting the Synergy team in the development and execution of synergy initiatives across TWDC to drive awareness of Walt Disney Studios’ film releases. • Responsible for being an efficient, communicative and collaborative team player, contributing creative ideas and executing plans efficiently • Work in partnership with Director & Manager to execute overall marketing plans for theatrical/streaming/in-home releases • Ensure plan/execution details are updated weekly within marketing briefs/plans/production/delivery charts so team and all relevant departments and/or partners know plan details/approaching deadlines • Work with Director/Manager to ensure all budgets and reporting documents are up to date and accurate • Develop and maintain relationships with key partners across TWDC and with external networks • Liaise with related departments to execute marketing plans (Creative Content, Publicity, Online, Creative Print Services, Creative Media, Media, Legal and Finance) • Participate in internal idea generation for film releases • Work with legal and marketing groups to obtain approvals for creative elements • Spearhead In-Home Integrated Marketing & Synergy Plans • Execute added value promotions with 3rd party cable networks with direction from Director & Manager • Manage Synergy Giveback Efforts • Send out timely tune-in notices to alert Marketing division of broadcast hits • Take on additional projects as needed

Basic Qualifications: • At least 2 years of relevant experience • Excellent computer proficiency – Mac & Windows: Microsoft Word, Excel, PowerPoint, Keynote • Demonstrated ability to prioritize, meet deadlines, make decisions and change course of action quickly • Detail oriented with the ability to maintain professionalism under pressure • Outstanding communication skills, both written and verbal, to ensure successful interaction with senior executives, business unit contacts, and key external partners • Demonstrate the ability to maintain strong working relationships • Excellent organizational, analytical and problem-solving skills with the ability to work on many projects simultaneously • Proactive attitude to seek and manage new initiative on behalf of the department as needed • Ability to maintain confidentiality The hiring range for this position in Burbank, CA is $64,300 to $86,200 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:
DEMRKTG

Job Posting Primary Business:
Studio Marketing - Media

Primary Job Posting Category:
Integrated Marketing - Studios

Employment Type:
Full time

Primary City, State, Region, Postal Code:
Burbank, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:
2024-11-25

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