Marketing Data Scientist

About the position

The Marketing Data Scientist at Southwest Airlines plays a crucial role in enhancing customer engagement and driving revenue growth through data science techniques and advanced analytics. This position involves collaborating with stakeholders to define business problems and deliver data-driven solutions, while also contributing to the overall effectiveness of the company's marketing strategies. The role is hybrid, requiring on-site work at the Corporate Campus in Dallas, TX, at least three days a week.

Responsibilities
? Drives moderate to complex data science, machine learning, artificial intelligence, or optimization projects, working with stakeholders to understand contextual problems quickly and define, analyze, and deliver solutions based on business objectives.
,
? Applies math, statistics, and modeling methods to create solutions which can be utilized in descriptive, diagnostic, predictive, and prescriptive analytics.
,
? Supports the ongoing effectiveness of models in use by stakeholders.
,
? Drives the formulation and communication of solutions for data analysis and models.
,
? Supports the ongoing development of analytical IQ by collaborating with and contributing to the Southwest Airlines data science community.

Requirements
? Bachelor's Degree in a relevant field.
,
? Advanced level experience in mathematics and statistics principles and techniques.
,
? Experience with data pipeline, data science, and relevant programming languages (Python, SQL, etc.).
,
? Experience in data analysis, advanced analytics, data science, machine learning, artificial intelligence, or optimization projects.
,
? Skilled in visualization and presentation development and delivery.

Nice-to-haves
? Intermediate knowledge of statistics and math concepts.
,
? Intermediate knowledge of descriptive, diagnostic, predictive, and prescriptive statistical methods.
,
? Ability to communicate effectively with technical and non-technical audiences.

Benefits
? 401(k) matching
,
? Health insurance
,
? Profit-sharing contributions
,
? Free flights for employees and eligible dependents
,
? Competitive health insurance options starting from the first day of employment.

Apply Job!