Product Development Manager

Posted 2025-04-22
Remote, USA Full-time Immediate Start

Welcome to Bailey Nurseries! We?re hiring a Product Development Manager to join our team, working remotely or hybrid at any of our locations. In this role you will be leading the end-to-end product development process, ensuring our products meet customer needs while aligning with the strategic goals of Bailey. You will also provide leadership in market research, product assessment, and go-to-market strategy driving innovation and opportunities for Bailey Consumer Brands and its partners both domestically and internationally.

Bailey is a fifth-generation, family-owned horticultural company serving customers worldwide. Headquartered in St. Paul, Minnesota, along with operations in Oregon, Washington, Illinois, and Georgia, they are known for producing and distributing top-quality plants, marketing support services, and sought-after genetics. Bailey Consumer Brands ? Endless Summer? Hydrangeas, First Editions? Shrubs & Trees, and Easy Elegance? Roses ? are widely recognized as premier products in the industry.

We offer competitive compensation ranging from $85,000 to $95,000 based on experience, along with health, dental, vision, and disability insurance, paid time off, 401(k) options, and more.

What you will be doing:
? Develop and define product lines and strategies that align with company objectives and customer needs.
? Lead and mentor the Product Development team, fostering a strong, aligned, and motivated team culture.
? Provide leadership to cross-functional teams throughout the product development lifecycle, ensuring quality, cost, and time-to-market expectations are met.
? Build and maintain relationships with key industry partners and vendors; manage the acquisition of genetics from breeder partners globally.
? Develop and manage product roadmaps, timelines, and budgets from conception through the supply chain, ensuring organizational efficiency.
? Implement best practices to enhance product development processes, including trialing, analytics, and recordkeeping, staying current with recent technologies and tools.
? Manage stakeholder communication, providing regular updates on product progress and milestones; actively participate in sales training and industry speaking opportunities as needed.
? Monitor and analyze product performance, using insights to drive continuous improvement and optimize product offerings.
? Oversee royalty administration, licensing, trial agreements, and IP patents and trademarks.
? Manage internal and external trial programs, including data collection and performance evaluation.
? Oversee the selection and sales of genetics to third parties, both domestically and internationally.
? Participate in relevant professional organizations, such as IPPS, CIOPORA, and the Product Development and Management Association.
? Achieve successful product launches that exceed market demands and generate positive customer responses.
? Increase market share through innovative product solutions and effective market positioning.
? Improve customer satisfaction by developing products that meet their needs and expectations.
? Drive revenue growth through increased product sales and expanded offerings.
? Reduce costs through efficient resource allocation and effective communication.
? Other duties as assigned.

This job is for you if you have:
? Bachelor?s degree in Horticulture, Product Development, Business, or a related field.
? 5 years of relevant experience in product development, particularly in nursery crops and plant production, with a proven track record in product innovation and launching new products.
? Strong leadership, organizational, and critical thinking skills with the ability to lead cross-functional teams and manage complex projects.
? Excellent verbal and written communication skills, along with negotiation and relationship-building abilities to collaborate with internal teams and external partners.
? Proficiency in MS Office and relevant software tools to support product development activities.
? Willingness to travel up to 50% of the time.

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