Manager, Consumer and Service Marketing (Fixed Term Contract) Job Details | Coloplast A/S

About the position Responsibilities • Monitor, measure, train, coach and motivate team members to effectively engage with consumers, patient organizations, partners, and other stakeholders. • Responsible for the creation and delivery of performance reviews and overall development of the Consumer and Service Marketing team. • Manage the overall consumer marketing strategy including building integrated marketing campaigns both online and offline, while also guiding the implementation. • Responsible for the overall service marketing strategy including Coloplast Professional and Coloplast Care along with the responsibility for the Shop Coloplast website and online strategy. • Provide annual business planning for the Consumer and Service Marketing team and strategy. • Report generation and analysis to both local and global management. • Manage the development of consumer marketing materials including brochures, labels and kits. • Manage the development of Coloplast Professional marketing materials. • Manage the development of the Coloplast Care program including the addition of mental health services. • Manage the Shop Coloplast website along with online marketing strategy. • Monitor and analyze conversion rates, site traffic, provide insights on customer behaviour. • Create and execute online email campaigns and organic media related to ShopColoplast. • Work with all departments to ensure integration and optimal performance. • Continue to enhance online shopping experience. • Conduct regular team meetings, one on one dialogue, coaching, training which support the professional development of the team. • Act as the Consumer and Service Marketing subject matter expert (SME) for collaboration with other departments and globally. • Provide leadership presence throughout the department to effectively influence results, manage and report on performance of all campaigns and assess against goals (KPIs). • Ensure team members are accountable to the Coloplast mission, policy and procedures. • Assess competencies and implement ongoing training and development programs to continuously drive successful business results. • Member of the Coloplast Canada Management Team; Any additional tasks as assigned. Requirements • 4+ years working experience in consumer marketing with key digital marketing experience (Google/Social Media. B2B, B2C). • University Bachelor's Degree required; MBA preferred. • Highly structured approach to work with attention to detail and proper documentation of work-related activities. • Ability to effectively communicate with all levels of management while always demonstrating professionalism. • Healthcare marketing experience is preferred. Benefits • Comprehensive medical, dental, and vision insurance plans. • Access to company sponsored wellness programs and mental health resources. • Paid leave of absence for qualifying events. • Generous paid parental leave for both birthing and non-birthing parents. • A competitive 401(k) plan with company match that vest immediately. • Financial planning services to help you secure your future. • Corporate discount programs for goods and services. • Generous paid time off, flexible work hours, and flexible work arrangement options. • Opportunities for continuous learning and career advancement through training programs, mentorship, and tuition reimbursement. • Recognition programs to celebrate achievements and contributions. • A supportive work environment where everyone feels valued. • Sustainability strategy that outlines our ambitions for how to run our company in a more sustainable way. Apply tot his job Apply To this Job